LEGAL & COMPLIANCE STANDARDS

Privacy Policy & Data Protection

Effective: March 15, 2025 • Last Updated: March 2025 • VER 2.4 (GDPR / CCPA-CPRA)
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Executive Commitment to Data Integrity

GrowUp Digitally operates as both a Data Controller and Data Processor depending on the services we provide. We are committed to protecting personal information through strict data minimization, responsible processing, secure storage and transparent privacy practices.

We continuously review our data handling processes to support applicable privacy requirements and maintain appropriate technical and organizational safeguards.

AES-256 Validated SOC 2 Type II
01

Overview & Scope

This Privacy Policy explains how GrowUp Digitally collects, uses, stores, shares and protects information when you use our website, services and digital platforms.

This policy applies to visitors, customers, prospects, business partners and other individuals who interact with GrowUp Digitally through our website, forms, communication channels or marketing services.

Public Website & Digital Assets

Information collected when visitors browse our website, submit forms, request information or interact with our digital content.

Products & Applications

Information processed when customers use our applications, marketing systems and other digital services.

Client Relationships

Business contact information, account details and information required to provide contracted services.

Automation & Integrations

Data required to operate approved integrations, automation workflows and business processes.

02

Information We Collect

We collect only the information reasonably necessary to operate our services, communicate with users and improve our digital experience.

Personally Identifiable Information

PERSONAL DATA

This may include your name, email address, telephone number, company name, job title, billing information and other information you voluntarily provide.

Name • Email • Phone • Company

Technical & Analytics Data

TECHNICAL DATA

We may collect browser type, device information, approximate location, IP address, operating system, referral source and website interaction data.

Browser • Device • IP • Analytics

Client & Account Data

ACCOUNT DATA

Information associated with your account, service configuration, communications, project requirements and customer support interactions.

Accounts • Projects • Support
03

How We Use Client & Visitor Data

Information may be used to deliver services, communicate with customers, maintain security and understand website performance.

Purpose
How Data Is Used
Processing Basis
Service Delivery & Support
To provide requested services, manage projects, respond to support requests and maintain customer relationships.
CONTRACT / SERVICE
Communication
To send service notifications, responses, updates, proposals and other relevant business communications.
USER REQUEST
Website Analytics
To understand website traffic, visitor behavior, performance and engagement so we can improve our services.
CONSENT / LEGITIMATE INTEREST
Security & Fraud Prevention
To detect suspicious activity, protect systems, investigate security incidents and prevent abuse.
SECURITY
Legal & Compliance
To maintain records and comply with applicable legal, regulatory and contractual obligations.
LEGAL OBLIGATION
04

Cookies, Tracking & Attribution

We may use cookies, pixels and similar technologies to operate our website, understand traffic and measure marketing performance.

Essential Cookies

These cookies are required for core website functionality, security, authentication and basic preferences.

Analytics Cookies

Analytics technologies help us understand website usage, traffic sources and performance so we can improve our digital experience.

Marketing & Attribution

Where permitted, tracking technologies may help us measure advertising campaigns, conversions and marketing effectiveness.

Your Cookie Choices

You may manage certain cookie preferences through your browser settings or available consent controls on our website.

05

Data Sharing & Third-Party Processors

We do not sell personal information. We may share information with trusted providers when required to operate our business and deliver services.

Hosting & Infrastructure

Cloud hosting, storage, backup and infrastructure providers that support our website and services.

INFRASTRUCTURE
Analytics Providers

Tools used to understand website performance, traffic and user engagement.

ANALYTICS
Payment Processors

Payment providers may process transaction information when payment functionality is used.

PAYMENTS
Security Services

Security, fraud prevention and monitoring providers may process limited information to protect our systems.

SECURITY
06

Security Standards & Data Protection

We use reasonable technical and organizational measures designed to protect information against unauthorized access, loss, misuse and disclosure.

Physical & Network Controls

Access controls, secure infrastructure, monitoring and authentication mechanisms are used to protect systems and information.

Encryption & Access Control

Where appropriate, information is protected using encryption and role-based access controls designed to limit unauthorized access.

Employee & Contractor Access

Access to personal information is limited to personnel who require it for legitimate business or service-related purposes.

Incident Response

We maintain procedures designed to identify, investigate and respond to potential security incidents affecting personal information.

07

Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this policy.

Active Client Information

Retained while the customer relationship or applicable service remains active.

Business & Transaction Records

Retained for legitimate business, accounting, contractual and legal purposes.

Secure Deletion

When information is no longer required, we take reasonable steps to delete, anonymize or securely dispose of it.

08

Your Privacy Rights

Depending on your location and applicable law, you may have certain rights concerning your personal information.

Right to Access

Request access to personal information we hold about you.

Right to Correction

Request correction of inaccurate or incomplete information.

Right to Deletion

Request deletion of your personal data where legally applicable.

Right to Opt Out

Opt out of certain marketing communications and applicable processing.

09

Children's Privacy

Our services are intended for businesses and general audiences and are not directed toward children.

We do not knowingly request or intentionally collect personal information from children where prohibited by applicable law. If you believe that a child has provided personal information to us, please contact our team so that we can review and take appropriate action.

10

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our services, technology, legal requirements or privacy practices.

When material changes are made, we may update the "Last Updated" date shown at the beginning of this policy. We encourage users to periodically review this page to remain informed about how information is handled.

Current Version: Version 2.4 — Last Updated March 2025
PRIVACY & DATA PROTECTION

Questions about your privacy?

If you have questions about this Privacy Policy, want to exercise an applicable privacy right or need additional information about our data practices, please contact our team.

Contact Privacy Team